{"id":4158,"date":"2023-02-12T15:56:41","date_gmt":"2023-02-12T18:56:41","guid":{"rendered":"https:\/\/alomorfia.com\/?post_type=knowledgebase&#038;p=4158"},"modified":"2023-02-12T15:56:49","modified_gmt":"2023-02-12T18:56:49","slug":"lead","status":"publish","type":"knowledgebase","link":"https:\/\/alomorfia.com\/en\/glossario\/termos_tecnicos\/lead\/","title":{"rendered":"Lead"},"content":{"rendered":"<p>Term used to describe users who reach the stage of the sales funnel where they become sales opportunities, that is, they are qualified as potential buyers. Only users who leave their contact details are converted into Leads and can thus be prospected by the company.<\/p>","protected":false},"excerpt":{"rendered":"<p>Term used to describe users who reach the stage of the sales funnel where they become sales opportunities, that is, they are qualified as potential buyers. Only users who leave their contact details are converted into Leads and can thus be prospected by the company.<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","template":"","knowledgebase_cat":[36],"class_list":["post-4158","knowledgebase","type-knowledgebase","status-publish","hentry","knowledgebase_cat-termos_tecnicos","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lead - Alomorfia Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alomorfia.com\/en\/glossario\/termos_tecnicos\/lead\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lead - Alomorfia Design\" \/>\n<meta property=\"og:description\" content=\"Termo utilizado para descrever usu\u00e1rios que chegam a fase do funil de vendas em que se tornam oportunidades de venda, ou seja, s\u00e3o qualificados como poss\u00edveis compradores. S\u00f3 \u00e9 convertido em Lead, o usu\u00e1rio que deixa seus dados de contato, podendo assim ser prospectado pela empresa.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/alomorfia.com\/en\/glossario\/termos_tecnicos\/lead\/\" \/>\n<meta property=\"og:site_name\" content=\"Alomorfia Design\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-12T18:56:49+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/\",\"url\":\"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/\",\"name\":\"Lead - Alomorfia Design\",\"isPartOf\":{\"@id\":\"https:\/\/alomorfia.com\/#website\"},\"datePublished\":\"2023-02-12T18:56:41+00:00\",\"dateModified\":\"2023-02-12T18:56:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/alomorfia.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Lead\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/alomorfia.com\/#website\",\"url\":\"https:\/\/alomorfia.com\/\",\"name\":\"Alomorfia Design\",\"description\":\"S\u00f3 mais um site WordPress\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/alomorfia.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Lead - Alomorfia Design","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/alomorfia.com\/en\/glossario\/termos_tecnicos\/lead\/","og_locale":"en_US","og_type":"article","og_title":"Lead - Alomorfia Design","og_description":"Termo utilizado para descrever usu\u00e1rios que chegam a fase do funil de vendas em que se tornam oportunidades de venda, ou seja, s\u00e3o qualificados como poss\u00edveis compradores. S\u00f3 \u00e9 convertido em Lead, o usu\u00e1rio que deixa seus dados de contato, podendo assim ser prospectado pela empresa.","og_url":"https:\/\/alomorfia.com\/en\/glossario\/termos_tecnicos\/lead\/","og_site_name":"Alomorfia Design","article_modified_time":"2023-02-12T18:56:49+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/","url":"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/","name":"Lead - Alomorfia Design","isPartOf":{"@id":"https:\/\/alomorfia.com\/#website"},"datePublished":"2023-02-12T18:56:41+00:00","dateModified":"2023-02-12T18:56:49+00:00","breadcrumb":{"@id":"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/alomorfia.com\/glossario\/termos_tecnicos\/lead\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/alomorfia.com\/"},{"@type":"ListItem","position":2,"name":"Lead"}]},{"@type":"WebSite","@id":"https:\/\/alomorfia.com\/#website","url":"https:\/\/alomorfia.com\/","name":"Allomorphy Design","description":"Just another WordPress site","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/alomorfia.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/knowledgebase\/4158","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/knowledgebase"}],"about":[{"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/types\/knowledgebase"}],"author":[{"embeddable":true,"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/comments?post=4158"}],"version-history":[{"count":1,"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/knowledgebase\/4158\/revisions"}],"predecessor-version":[{"id":4159,"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/knowledgebase\/4158\/revisions\/4159"}],"wp:attachment":[{"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/media?parent=4158"}],"wp:term":[{"taxonomy":"knowledgebase_cat","embeddable":true,"href":"https:\/\/alomorfia.com\/en\/wp-json\/wp\/v2\/knowledgebase_cat?post=4158"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}