Term used to describe users who reach the stage of the sales funnel where they become sales opportunities, that is, they are qualified as potential buyers. Only users who leave their contact details are converted into Leads and can thus be prospected by the company.
This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.